The Percorso del Gusto also known as Taste Journey is the most innovative and engaging event of the Longarone MIG 2024, designed to enhance the technical skills of Gelato Masters, the variety and abundance of the territories they come from, and the biodiversity of ingredients.
This event represents a true sensory journey which not only celebrates the art of artisan gelato but also directly involves the public, offering a unique and interactive experience.
A sensory and engaging journey
During the Percorso del Gusto, visitors will have the opportunity to taste 24 gelato flavours proposed by as many Gelato Masters from Italy and abroad. Each gelato maker will present a unique creation that expresses his creativity, his connection with the territory and his selection of natural and quality ingredients. The public will have the chance to taste these gelatos thanks to special tasting cards included in the entrance ticket, which will allow for 12 free tastings. Those who wish to try all the flavours can purchase additional cards at the trade fair.
Active public involvement
A key aspect of the Percorso del Gusto is the active involvement of the public, who will be called upon to decide the Best Natural Flavour 2024. After tasting the different creations, visitors will be able to express their preference and vote for the gelato that most impressed them in terms of balance, flavour and quality of ingredients. This active participation makes the experience even more exciting and interactive, as the public becomes an integral part of the selection process.
Show Cooking: the story behind each flavour
Each gelato maker will also have the opportunity to tell the story behind the flavour through show cooking. During these presentations, the gelato makers will describe the choice of ingredients, the connection with their territory and the preparation techniques used. This moment will allow people to discover the art of gelato from a more in-depth perspective, highlighting the work, the technical knowledge and passion of each artisan gelato maker.
An event that celebrates territory, biodiversity and technique
The Percorso del Gusto is not just a competition, but an opportunity to highlight the biodiversity of ingredients and the uniqueness of Italian and international territories. Each gelato represents a story, a connection with the land and a tribute to the creativity of gelato producers. Artisanal processing techniques and the selection of natural ingredients are the protagonists, making this event a symbol of sustainability and gastronomic culture.
The Percorso del Gusto represents the perfect combination of art, technique and public participation. It is an event that not only celebrates artisan gelato but also promotes a new vision of the sector, oriented towards quality and the valorisation of the territory. For visitors, it will be a unique experience, in which every flavour will tell a story and every vote will contribute to determine the Best Natural Flavour.
We invite all gelato lovers and curious individuals to participate and experience first-hand this exciting sensory journey, which combines tradition and innovation in the world of artisan gelato.